HubSpot CRM test
Summary of the HubSpot CRM test
The HubSpot test measures candidates’ skills in HubSpot sales, marketing, and customer service software. It will help you identify candidates who can use the full suite of HubSpot tools effectively to manage your processes and implement solutions.
Covered skills
Ability to use Contacts features
Ability to use Conversations features
Ability to use Marketing features
Ability to use Deal features
Use the HubSpot CRM test to hire
Marketing managers, marketing coordinators, sales associates, sales executive, growth hackers, account managers, customer support managers, or other roles that require a good knowledge of HubSpot.
About the HubSpot CRM test
HubSpot makes building websites, publishing content, and managing customer interactions through social media, email, and support tickets a breeze. It provides the ability to automate workflows and handle everything related to marketing, sales, and customer service from one centralized and fully connected place to save your time and boost sales and efficiency.
This HubSpot test evaluates candidates’ ability to leverage HubSpot’s feature across all four main pillars for an integrated approach: Contacts, Conversation, Marketing, and Deals. The test assesses candidates using use cases and questions across various HubSpot features to ensure that candidates have a full grasp of the software’s capabilities.
Candidates who perform well on this test will be able to manage your company’s HubSpot’s properties efficiently. These candidates possess essential HubSpot knowledge and will be able to learn your company’s specific setup and processes easily and quickly. They can also help you improve current processes and even help build workflows from scratch for improved efficiency.
The test is made by a subject-matter expert
TestGorilla’s tests are created by subject matter experts. We assess potential subject-matter experts based on their knowledge, ability, and reputation.Before being published, each test is peer-reviewed by another expert, then calibrated using hundreds of test takers with relevant experience in the subject.
Our feedback mechanisms and unique algorithms allow our subject-matter experts to constantly improve their tests.
Adeel F.
Nothing gives Adeel more satisfaction than utilizing his mastery of HubSpot to reshape the sales and marketing funnels of his clients. This digital solutions and transformation strategist has completed over 100 projects for SaaS companies and consulting firms using HubSpot CRM, HubSpot Sales Hub, Hubspot Marketing Hub, and Hubspot Reporting.
Armed with an MBA and an engineering background, Adeel’s superpower is assessing, planning, and strategizing to deliver first-rate results every time.
Reliability: Cronbach’s alpha coefficient = .65
Face validity: Candidates rated this test as accurately measuring their skills (average score of 3.42 out of 5.00, N = 992).
Criterion-related validity: Candidates with higher scores on this test received higher average ratings from the hiring team during the selection process (r = .29, N = 106).
For an in-depth look at interpreting test results, please take a look at our Science series articles: How to interpret test fact sheets (part 1): Reliability, and How to interpret test fact sheets (part 2): Validity.
For an explanation of the various terms, please refer to our Science glossary.
Reliability and validity | Sufficient data available | Analyses and checks conducted | Outcome |
|---|---|---|---|
Reliability | ✔ | ✔ | Acceptable |
Content validity | ✔ | ✔ | Acceptable |
Face validity | ✔ | ✔ | Acceptable |
Construct validity | Pending | Pending | Pending |
Criterion-related validity | ✔ | ✔ | Acceptable |
Group differences | |||
Age differences | Pending | Pending | Pending |
Gender differences | ✔ | ✔ | Acceptable |
Ethnicity differences | Pending | Pending | Pending |
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Use the HubSpot CRM test to hire skilled candidates
HubSpot is a popular cloud-based customer relationship management (CRM) platform. This software is designed to support companies’ marketing, sales, and customer service activities. It can be used to:
• Store information on every contact, lead, and customer• Improve operations, marketing, communications, and customer experience• Track conversations, conversions, deals, and customer satisfaction
HubSpot’s capabilities are vast, ranging from managing support tickets to organizing marketing campaigns, but essentially, it brings together all the things companies need to scale and improve customer experience in one place. Every action and interaction that happens within a company can be logged, tracked, organized, and analyzed within the CRM.
Companies that rely on HubSpot must hire candidates who can use the platform effectively
HubSpot’s vast capabilities can only be harnessed by professionals who know how to use it effectively. HubSpot CRM skills include the ability to use the platform’s Contacts, Conversations, Marketing, and Deal features to manage a company’s customer interactions.
With more than 143,000 companies using HubSpot to scale, including giants like Accenture, Mollie, Peloton, and Trustpilot, skills in this software are in high demand. If your organization uses the platform, you can give our HubSpot CRM test to candidates during the hiring process to see if they have the skills to help your business thrive.
The test gives candidates 10 minutes to complete a set of advanced questions that cover a range of HubSpot skills. Candidates who perform well have the HubSpot knowledge needed to quickly learn your company’s processes and help you to optimize them. Use the HubSpot CRM test to hire people who can boost your sales, marketing, and customer success operations.
The benefits of giving candidates a HubSpot CRM test
Traditionally, recruitment practices are CV based. Unfortunately, you can’t verify whether candidates actually have the skills they claim to have on their resumes. Furthermore, focusing on education and experience (neither of which are reliable predictors of job success) also leaves you open to hiring bias.
Pre-employment testing is the best alternative to CV screening. Multi-measure testing is consistently proven to be the most effective approach to evaluating applicants: It enables data-driven, skills-based hiring and helps you get an accurate, well-rounded view of your candidates.
Does your company rely on HubSpot? Software-specific CRM testing is the most precise and reliable way to identify candidates with HubSpot skills. Giving candidates this test also has the following benefits:
• Reduced hiring bias: Skills tests give talent from all backgrounds the chance to show their skills.• Fewer mis-hires: Using skills assessments makes it less likely that your business will make costly mis-hires.• Faster time-to-hire: Sifting through CVs is time consuming. With online tests, you can evaluate candidates faster.• Scalable hiring solution: You can also evaluate candidates at scale. Send assessments to as many candidates as you like with one click.
Use the HubSpot CRM test as part of a complete pre-employment assessment
Although the HubSpot CRM test will give you a reliable overview of certain skills, combining the test with other relevant skills tests will provide you with a comprehensive skills assessment.
Marketing, sales, and customer support professionals need other skills to perform well in their jobs, such as communication, problem-solving, time-management, and email skills. Testing skills like these in addition to HubSpot CRM skills will give you a thorough understanding of candidates’ abilities.
By using a skills assessment that includes multiple skills tests, you can measure a wider range of skills and make smarter recruitment decisions. With data-driven insights into various skill types, you’ll find the right candidate in no time.
When should I give candidates a HubSpot CRM test?
If you want to hire someone with excellent HubSpot skills, we recommend that you use the HubSpot CRM test as part of a complete assessment at the beginning of your recruitment process. This way, you’ll quickly have a shortlist of candidates whose HubSpot skills meet the mark.
You should decide which roles within your company require HubSpot skills. However, we recommend that you use the HubSpot CRM test to shortlist candidates for any roles that involve using the platform on a daily basis.
Here’s a list of roles for which HubSpot CRM skills could be vital:
• Marketing managers• Inbound/outbound marketing coordinators• Sales associates or representatives• Sales executives• Growth hackers• Account managers• Customer support managers
How the HubSpot CRM test works
All of TestGorilla’s tests, including the HubSpot CRM test, are created by subject-matter experts chosen for their knowledge, ability, and reputation within relevant fields and topics.
Tests are then peer reviewed by another expert and calibrated by hundreds of test-takers with relevant subject experience. Additionally, our HubSpot CRM test is constantly being updated and improved using unique improvement mechanisms and algorithms.
The questions in the HubSpot CRM test are crafted to measure HubSpot skills across four pillars (Contacts, Conversation, Marketing, and Deals), ensuring you are able to identify candidates with a strong grasp of the software.
Questions feature use cases, situational judgment, and general knowledge about HubSpot’s platform and capabilities. Each time an assessment is created, a random selection of questions is chosen from a larger pool, and questions have a minimum exposure count to avoid repeat questions and cheating. Other anti-cheating measures include the following:
• Copy and paste is disabled while candidates complete the assessment• Candidates won’t know which tests are in the assessment ahead of time• Tests are timed so that candidates don’t have time to look up answers• We detect if candidates exit full-screen mode while taking the assessment• Snapshots are taken every 30 seconds using the applicant’s camera to verify the candidate is the one taking the assessment
Once all of your candidates have completed their assessments, including the HubSpot CRM test, you can analyze the results using your own judgment and TestGorilla’s candidate evaluation tools.
In summary
For many businesses and organizations, HubSpot is a key platform for building and managing customer interactions, marketing campaigns, and team workflows. To make the best use of HubSpot, your employees need to be able to use this software effectively.
When combined with other relevant tests, TestGorilla’s HubSpot CRM test can help you achieve an in-depth, unbiased view of your applicants and their role-specific skills. Use it to shortlist candidates without bias or stress.
FAQs
View a sample report
The HubSpot CRM test will be included in a PDF report along with the other tests from your assessment. You can easily download and share this report with colleagues and candidates.
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