Google Ads & Paid Search Analyst
Remote Google Ads & Paid Search Analyst – LATAM (Work From Home)
Location: Remote from Latin America
Position Type: Full-time
Salary: $1800 - $2150 USD per month via WISE or DEEL
Schedule: Monday - Friday, 8:00am - 5:00pm ET or 9:00am - 6:00pm ET with a 1-hour lunch each day.
Our Client:
Our client creates tools, digital campaigns, and events that enable businesses to maximize sales. They are seeking a Paid Search Ads and Google Analyst to join their team who listens intently, concepts quickly, creates with a purpose, executes with thoroughness, and analyzes data like a scholar.
Their ideal candidate loves data and can innovate, analyze, and optimize digital campaigns while providing first-class support to their clients and colleagues. They are looking for talented, motivated, and highly collaborative individuals to bring expertise and a forward thinking approach to their team.
To be successful in this role, you should have strong technical skills and be able to present actionable insights to inform digital marketing strategies. A top-notch senior digital marketing analyst should also have excellent analytical skills, be detail-oriented, and work well within a team while leading and mentoring other analysts.
Responsibilities:
Manage and act as key advisor on Google Analytics, PowerBI, and other reporting tools to analyze and identify opportunities for improvements.
Perform end-to-end analyses that identify key drivers of emerging trends to drive digital marketing efficiencies and optimizations and deliver actionable next step recommendations to partners.
Perform complex, comprehensive analyses and provide expert advice on various topics, while providing timely and accurate information to key stakeholders to fuel data-driven decisions
Provide guidance and recommendations for success measures, KPI strategy, and product health measures across multiple product teams.
Guide stakeholders in crafting a measurement strategy for their area and support their analytics needs to enable data driven decision making.
Engage stakeholders through storytelling that connects the data collected to the stakeholder objectives, told in a concise organized fashion.
Must be able to perform the essential job functions of this position with or without reasonable accommodation
Qualifications, Skills and Key Competencies:
Bachelor’s degree in marketing, advertising, or a related field is required (equivalent professional experience may be considered in place of a degree)
Must Have Qualifications:
3+ years of Google Ads experience
Managed ad spends in the thousands ($1,500/month+)
Google Ads Certifications: Paid Search, Display, Video & Performance Max
Qualifications which will set you apart:
2+ years of Meta Advertising experience
2+ years of Google Tag Manager experience
2+ years of Microsoft Ads experience
2+ years of Google Analytics experience
Experience using data visualization tools such as: PowerBI, Tableau, Google Data Studio (Looker Studio) & TapClicks
Experience in a deadline-driven environment
Strong analytical thinker, driven problem solver, and a curiosity to understand the why as well as the what.
Excellent English level both written and spoken
