Conversion Rate Optimization
This test evaluates whether the candidate possesses the skills and judgment necessary for designing, evaluating, and optimizing websites for conversion. The test primarily focuses on B2C (eCommerce) websites, both mobile and desktop.
Role specific skills
- Understanding basic concepts & terminologies
- Identifying best practices in website layout & flow
- Analyzing conversion and ROAS performance metrics
- User Experience
This test is relevant for
Jobs in which expertise in website usability, design, and data analytics is important, such as CRO specialist, A/B testing specialist, UX/UI designer, growth hacker, digital marketing specialist, and (eCommerce) website administrator.